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How Profitable is Affiliate Marketing in Nigeria?
How Profitable is Affiliate Marketing in Nigeria?

How Profitable is Affiliate Marketing in Nigeria?

Many Nigerian entrepreneurs are venturing into Affiliate marketing because it is one of the most profitable online businesses that you can run from your home and office. You don’t need to invest a lot, and you don’t need to wait for months before you get paid. 

However, it can be hard to know How Profitable is Affiliate Marketing in Nigeria, as getting started with this online business can be a daunting experience. So here are some things to consider.


Getting started with an online business can be a daunting experience, but it can also be gratifying. 

Many new entrepreneurs do not always have access to financial backing from investors, which is why many people turn to something called affiliate marketing. 

This type of marketing is a low-cost way of launching your enterprise and promoting products and services from other companies. So what does affiliate marketing mean exactly, and how does it work?

To understand what affiliate marketing is all about, you need first to recognize that there are two types of marketers: direct marketers and indirect marketers.

  • Direct marketers: They approach customers directly through various channels such as television advertising etc
  • Indirect marketers: They promote products or services through intermediaries (also known as affiliates).

An affiliate marketer promotes another company’s product or service for compensation without having any actual affiliation with that company. The most common method of payment is commission on sales generated. 


Affiliate marketing has become increasingly popular because it allows entrepreneurs to get their businesses off the ground quickly and inexpensively while still earning revenue. 

The following tips will help you learn more about affiliate marketing to decide if it is right for your business.

What is Affiliate Marketing

Affiliate marketing is a way to promote other people’s products and earn a commission from each sale made.

 As an affiliate, you get paid a commission when people buy something you promote.

To succeed, you need to find high-converting offers and place them on websites that convert well for you.

How Much Money Can You Make With Affiliate Marketing? 

That depends on what niche you choose and how hard you work.

Many affiliates make thousands of dollars per month, which is something to think about! Plus, you won’t need to invest any money into inventory or supplies. 

All you need is a computer and internet connection—and there are no limits on how much money you can make!

Drawbacks Of Affiliate Marketing

If you own an online business where people can buy products or services, then implementing Affiliate Marketing allows others to market and sell your products for you.

 As they make sales, they give some money to you as a commission. 

That is how Affiliate Marketing works, and those who have been successful with it will tell you that it helps them increase their sales dramatically and can be very rewarding if done right. 

But there are also drawbacks to Affiliate Marketing. Let’s look at these before we get into why you should consider using them. 

  • You need to wait until someone buys something through your referral link before making any money. 

Instead of getting paid instantly when a customer makes a purchase, which would happen if you were selling directly on your website, you may not see any returns for months. 

So yes, Affiliate Marketing does take time to pay off, and patience is required because it won’t work unless people are ready to buy what you’re selling. 

  • Another drawback is that you don’t control your customers once they click on your referral links. This means that even though you carefully selected each product yourself, once someone has bought something through one of your links, they could quickly return it and ask for a refund. You don’t want to lose potential earnings like that, so again, patience is required! 

There are other drawbacks, but these two are probably the biggest ones. 

Why Join Affiliate Marketing.

Affiliate marketing is an excellent opportunity for anybody who wants to make money online, and it can be highly profitable, too!

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You can profit by promoting someone else’s products and getting paid without buying inventory. 

You don’t have to risk any money upfront because you don’t have to purchase anything! 

All you have to do is follow your affiliate program and promote its products on your website or other promotional methods. 

The more people you refer to an affiliate program, the more sales you will generate and thus earn commissions.

It doesn’t matter if they are new customers or returning ones; as long as they click through one of your links and make a purchase, they will generate revenue. 

As your referrals continue to buy products, you will earn commissions from their purchases. 

This is why affiliate marketing can be so lucrative: with just one successful referral, you could potentially receive multiple payouts over time. 

Traffic: Because no matter how good your offer is, without traffic, no one will ever know about it! And that’s where Affiliate Marketing comes in. Using it, you can attract targeted visitors to your website interested in buying what you’re offering. 

So whether it’s a physical product or a service, if someone is looking for it and finds your site via an Affiliate Marketing campaign, they will buy from you. 

Here is another benefit of using Affiliate Marketing: You don’t have to worry about shipping anything out because everything happens online. You only need to promote your offers and generate leads; once you do that, you have to sit back and watch while others do all the hard work. 

Affiliate Marketing doesn’t require much investment either – just a website where people can learn more about your offers. You don’t even need to create a website from scratch. 

There are many free platforms available today that will help you set up your professional-looking site quickly and easily without investing in web hosting or design. 


These include WordPress, Wix, and Squarespace, among many others. 

How Much Can You Make With Affiliate Marketing in Nigeria

Affiliate marketing is viral in Nigeria, and many realize that it’s a great way to earn money online. 

But how much can you make with affiliate marketing in  Nigeria? 

That depends on what niche you choose, but plenty of options are available for Nigerians looking to get started with affiliate marketing. 

The effort you put in and the type of platform you are promoting their products 

You should know that different affiliate platforms offer various commissions, which greatly depend on the type of product you are promoting. 

Hence, If you want to know how much you can make with affiliate marketing in Nigeria, you need to check the type of product you want to promote, choose the platform you want to partner with, and check their commission rate. 

This will give you an insight Into how you can make affiliate marketing in Nigeria. 

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How Much Does It Cost To Start Affiliate Marketing In Nigeria?

Understandably, you want to know how much it will cost to start affiliate marketing in Nigeria. 

It’s important to know that an exact amount is impossible to quantify because many factors exist. 

However, how much you are willing to invest will determine how much you will earn at the end of the day.

For example, if you have a budget of #200,000 to start affiliate marketing, you will be able to get a professional website with this type of budget, engage the service of writers to provide you with compelling content, which will force people to take action, and as well run paid ads to generate sales faster. Within a month, you might be able to generate ×2 of the amount invested if you follow the right tactics. 


However, someone with a budget of #20,000 will not be able to do this, and it will take a lot of effort to generate sales with this type of budget. 

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The bottom line remains that if you want to make quick money from affiliate marketing, you should have enough budget to get a professional website, engage the service of writers, and run paid ads. 

What Do I Need To Start Affiliate Marketing

If you want to get started with Affiliate Marketing, you will need a website to sell your product(s) or service(s).

Also, you need a good mobile device or laptop with a good internet connection to implement the necessary strategy. 

You can also market your products on different websites for a small fee. 

When people go to these sites and purchase a product/service, they will receive a commission.  

Can I Lose Money With Affiliate Marketing?

Affiliate marketing is a great way to make money, but it’s not necessarily a great way to lose money.

It all depends on how you approach this online business. 

Also, you should remember that it’s not a get-rich scheme business. You will keep implementing different strategies along your journey in this business to boost your sales. 

If you don’t apply the right strategy and don’t stay consistent, you are likely to lose all the money invested. 

Best Affiliate Marketing Platform In Nigeria

Affiliate programs are great. They can earn you a mouth-watering monthly income by promoting products and services of other companies on your website or other promotional platforms you wish to use. 

To help you pick out the best affiliate marketing platform that works for you, here are the five best platforms in Nigeria and how they work.

  1. Expertnaire

Expertnaire is one of the best affiliate marketing platforms in Nigeria; they pay up to 50% commission and also support their affiliates with training and advice. 

They are undoubtedly trustworthy as affiliate platforms due to their remarkable qualities. 

Expertnaire has over 1000 merchants on board in Nigeria.  

The main objective of the affiliate network expertnaire is to offer business opportunities to its members by helping them reach more customers. 

Affiliate Marketing products should be chosen carefully, so you can succeed faster than others who will most likely fail because they don’t know what to do.

  1. Konga Affiliate Program

Affiliate Marketing is undoubtedly one of the best means to earn money online, and Konga affiliate programs are one of the programs that have consistently made this a reality. 

For those who don’t know, Konga is a  significant online shopping portal in Nigeria. 

They launched their Affiliate Program in July 2012, and it has been doing well so far.

If you are an active buyer of Konga (you regularly buy from them), you can become an Affiliate and earn a commission if you have a website with good traffic. 

The best part about becoming an Affiliate with Konga is that your earnings will be paid directly into your bank account every month! 

  1. Jumia Affiliate Marketing

Affiliate marketing through Jumia is a great way to begin selling products online. You can create your own seller’s account and become a registered seller on Jumia. 

To sell products, first, you need to sign up as an affiliate and then apply for each product that you wish to sell on Jumia. 

You will have access to commissions (CPA) of 5%-25% on every sale, depending on the product you are marketing, which will be paid into your account weekly at 0:00 am according to the Nigerian time zone. 

When applying for any product, ensure it’s in high demand, so you don’t waste time trying to promote a product that many people aren’t interested in.

You can check out the Jumia Affiliate Program here.

  1. Payporte Affiliate Program

Using payporte as an Affiliate, you are guaranteed to get paid. 

With their excellent service and top-notch support team, they have become one of the best affiliate programs in Nigeria. 

They offer a wide range of products and services that fit into any niche you might be looking for. 

  1. Clickbank

With over 3,000 different products available and a robust affiliate program, Clickbank is one of my favorite affiliate marketing platforms. 

It was founded in 1998, making it one of the oldest affiliate networks online. 

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The site has more than 25 million registered users and over 1.6 million active merchants. 

As an affiliate marketer, you’ll earn up to 75% commission on sales you refer to the network. 

This makes Clickbank one of the highest-paying affiliate programs out there! 

Clickbank also offers excellent support with 24/7 live chat and email support. Clickbank is worth checking out if you are interested in being an affiliate marketer for any product or service. 

They have everything from physical goods to digital downloads. 

  1. ​Amazon Associates

Amazon Associates is another great place for affiliates looking to promote physical products online. 

They have a wide variety of goods that you can link to and earn commissions on. 

If you’re not quite ready to start selling your product or service but still want to make money online, click here to get started with Amazon Associates

You’ll need a website or blog already set up before you can begin promoting them, so be sure that you have that taken care of first! 

Once you sign up, link to any relevant products on Amazon using their affiliate links, and you will receive a percentage of any sales made. 

The more people who use your referral link when buying things from Amazon, the higher the commission rate you can potentially earn. 

It’s important to note that Amazon has strict rules about what constitutes an affiliate link which you must follow if you want to continue receiving payments on your sales.

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Tips To Succeed As An Affiant Marketer

Affiliate marketing is an ideal way to make money online. 

If you’re brand new to affiliate marketing, or if you need a refresher on best practices, some tips can help you get started and earn more money! 

Here are five tips for success as an affiliate marketer: 

  • 1) Choose a Niche: There are many ways to find products to promote as an affiliate marketer. It could be through your interest, or it could be based on information collected from your target audience via surveys or other means.
  •  2) Find Your Audience – Once you’ve found products that you want to promote, it’s time to find your audience—the people who will buy these products.
  •  3) Make Money – The goal of any affiliate marketer is to sell products and make money. 
  • 4) Measure Success – This tip goes hand-in-hand with number three; you have to know how well your campaigns are doing to continue promoting them. And finally, 
  • 5) Promote Products You Believe In–This tip may seem like common sense, but it’s important nonetheless. You have to believe in what you’re selling if you want others to do so as well! By following these tips, you’ll be able to successfully launch and manage your own affiliate marketing business.

As with any business venture, it’s important to do your research before jumping into anything. Do a little bit of research about each product you would like to sell. 

Also, make sure that the product has high demand and reasonable conversion rates so that you don’t end up wasting your time promoting a product with low demand.  It is also advisable to promote products from different categories.

For example, if you are selling kitchen appliances, you can apply for cookware or blenders, too, since they belong to different categories. 


If you are about to start affiliate marketing in Nigeria, one of the first questions you will ask is, how profitable Is affiliate marketing in Nigeria? 

This ensures you don’t waste your money, time, and effort on a business that won’t yield positive results at the end of the day. 

Fortunately, affiliate marketing is one of the best and most lucrative online businesses you can venture into. Should you have any more questions to ask based on affiliate marketing in Nigeria? Feel free to ask in the comment box. 

Richard Odds

Richard Odds is a Digital marketer SEO expert, and a business strategy planner, Chief Editor at Mss Resource where I help small business owners and marketers generate more leads, new paying users, and optimize their funnels with data-driven Marketing & SEO tips that work.

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